SPONSORED CONTENT: A big part of every sale is addressing your customers’ concerns—about the product, how to use it, or how it can benefit them. Use this guide as a reference sheet on common customer barriers or questions you might face. It provides proven talking points that can help you motivate customers to choose Mobil™ industrial lubricant products and services.
“Oil is oil. I don’t want to make a bigger deal out of it.”
There are differences in oil quality, and eventually, you pay the price for poor-quality oil.